Sports drink maker Gatorade has ended its marketing deals with Tiger Woods, joining the list of sponsors to drop the superstar golfer in the wake of a sex scandal.
"We no longer see a role for Tiger in our marketing efforts and have ended our relationship," Gatorade spokeswoman Jennifer Schmit said. "We wish him all the best."
The spokeswoman for the sports drink, sold by PepsiCo, said Gatorade would continue its relationship with the Tiger Woods Foundation, the golfer's charitable organisation that focuses on offering educational opportunities to disadvantaged children.
Gatorade discontinued its Tiger Woods-brand drinks in November, a decision that was made before the star's marital infidelity sparked a media frenzy.
